A quantum primer for those sensing the shift.

Let’s start with the experiment that broke reality.

In the double slit experiment, physicists discovered something wild:
Particles behave like waves—until you look at them.

When unobserved, they exist in a state of possibility—a field of potential outcomes.
But once observed, the wave collapses. The particle “chooses” a position.
Observation changes outcome.
Attention changes form.

This was the moment physics quietly admitted:
Reality doesn’t behave objectively.
It responds.

So what does this have to do with you?

Everything.

You are made of the same particles.
So is your life. So is money. So are our systems.

The rules haven’t changed—they were always quantum.
We just built a world pretending they weren’t.

Systems only work because we keep observing them.

The financial system. The corporate ladder. The healthcare industrial complex.
All of them were built atop collapsed waves—collapsed beliefs.
They hold power not because they’re natural, but because we’ve paid them attention for so long, we mistake them for truth.

This is why most economic “reform” fails. It rearranges the particles without shifting the wave.
But if you stop believing in the underlying story, the structure loses gravity.
And if enough people stop believing? The structure collapses.

This is how the shift happens.

When we stop feeding the story of extraction—and start paying attention to circulation.
When we stop accepting scarcity—and start noticing abundance hiding in plain sight.
When we stop standing as isolated nodes—and begin connecting, intentionally.

Attention is currency.
Belief is leverage.
Connection is gravity.

When we align those three, systems reorganize.

So what does this have to do with investing?

Everything.

If reality responds to attention,
and systems only persist because we keep believing in them—
then capital is one of the most powerful tools we have for collapsing new realities into form.

Most traditional investments still operate on the logic of the old paradigm:

Extract as much as possible.
Outsource the consequences.
Assume endless growth on a finite planet.

But what if we directed attention—and capital—elsewhere?

What if we collapsed a new wave?

Enter a Different Kind of Fund

The New Reality Fund isn’t just an investment vehicle.
It’s a collapse mechanism—in the quantum sense.

It takes abstract possibility—resilient food systems, regenerative businesses, decentralized infrastructure—
and turns them into shared, observable outcomes.

It moves capital into coherence with the world we’re actually living in:
Uncertain. Interconnected. Alive.

When we fund businesses that circulate rather than extract,
when we connect the scattered nodes of innovation into a gravitational whole,
when we stop waiting for permission and start directing belief—
we reshape the field.

This is more than strategy, it's physics

The future won’t emerge from tweaking old systems.
It will emerge from placing attention, capital, and connection on what’s already working—just waiting to be seen.

We don’t need to manifest a better world.
We need to collapse it into form.

Why Happy Big Girl?

The name Happy Big Girl didn’t come from a branding exercise. It came from synchronicity.

When my niece, Louisa Jade, was a baby, my brother—naturally a funny guy—had a way of making her stop crying. He’d excitedly say, “Is that Louisa? Is that Louisa Jade from happybiggirl.com?” and she’d instantly calm down. It was such an effective trick that I thought it was only right to buy the domain for her 2nd birthday.

But as fate (or something greater) would have it, my brother and his wife weren’t keen on sharing photos of her online, so the domain sat unused. A year later, when I left my financial practice and needed a new home for my work, I realized—I already owned the perfect name.

To me, Happy Big Girl means:
🔹 Happy – Living and investing in alignment, free from fear-based decisions.
🔹 Big – Thinking beyond traditional models, seeing the bigger picture.
🔹 Girl – Trusting intuition and embracing the evolution happening all around us.

At its core, Happy Big Girl is about playing big, not small. Investing with vision, not limitation. Creating the future, not just reacting to it.

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Disclosures

Happy Big Girl is an educational platform. Nothing on this site constitutes individualized financial, investment, legal, or tax advice, nor an offer to buy or sell securities.
Lisa J. Heathfield, CFP®, does not provide one-on-one financial planning or individualized investment advice.
All content is for general information and philosophical discussion only.
Lisa J. Heathfield adheres to the CFP® Board’s Code of Ethics and Standards of Conduct.

For questions or to discuss educational or strategic collaboration, please reach out directly.

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